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Journeys of Intention: Zach Smith's Transformative Travel Ventures
Travel Transformation: Interview with Zach Smith from Anywhere.com
Welcome back to 'The Science of Self'! In this episode, Russell speaks with Zach Smith, the founder and CEO of Anywhere.com. Zach shares his journey from a serendipitous trip to Oaxaca, Mexico that inspired a transformative travel business, to organically growing Anywhere.com into a network that connects travelers with enriching cultural experiences. Tune in as Zach discusses the impact of intentions, travel as a tool for personal transformation, and his unique perspective on travel that goes beyond mere transactions. Don't miss this insightful conversation on living mindfully and making meaningful choices in travel and life.
00:00 Introduction and Guest Welcome
00:14 Zach Smith's Journey to Founding Anywhere.com
01:28 The Birth of Anywhere.com
07:50 Serendipity and Intentions in Life
12:47 Personal Reflections and Family Influence
27:01 Travel as a Tool for Transformation
34:41 Daily Habits and Personal Success
37:51 Conclusion and Final Thoughts
Transcript
Hello listeners and welcome back to The Science of Self,
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:where you Improve your Life From
the inside out, I'm Russell, and
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:today we have a guest, Zach Smith.
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:Zach is the founder and
CEO of anywhere.com.
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:Zach, fill us in on who you are, what you
do, and what we should know about you.
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:First off.
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:Zach: Sure thing.
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:Yeah.
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:I actually struggle with, the term
even travel agency, but that is
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:kind of the role that we play.
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:however, my partner and I have,
been trying to use Our naive,
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:awareness and some level about the
industry to create what we think
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:the way things ought to be done.
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:And so, in this case, we kind of lean
more into being a trust network, and,
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:integrated, experience for people
to, with an intent of visiting of.
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:Particular destination.
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:We help match them to all the different
experiences that are possible.
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:And we do that through a network of
local experts and suppliers in each
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:geography that we've activated and
we're steadily adding more geographies.
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:So it's just been a
organic, emergent process.
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:I would say we've just
had to learn as we go.
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:And that's kind of.
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:the way a lot of us, find our niches
and find our way in this world is
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:we, have to take, these learned
experiences and adapt and try to
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:keep making the next best choice.
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:Russell Newton: Your bio information
says that, the concept for anywhere.com
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:or what built into anywhere.
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:Dot com was a trip to Oaxaca.
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:us through that experience just
to give us a little background on
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:how, where this, where the seed
was planted for this organization.
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:Zach: Sure.
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:it was, post-college, trip
to a warm part of the world.
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:a friend and I, took a one-way ticket
to Oaxaca, Mexico, and we, were,
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:moving along the Pacific Coast.
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:I was reading lots of books, enjoying
the way of life there, practicing
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:my Spanish, and really just sensing
and absorbing and experiencing the
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:surroundings a series of encounters
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:Occurred throughout my time there I
remained open the whole time and that was
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:probably why these things happened to me.
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:I, had told my friend, I'm open to not
going back to Oregon until the summer
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:because it's rainy and cold I don't
really wanna rush home to anything.
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:I'd rather experience this while I'm here.
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:And so that led to a conversation in
Nicaragua that led to a relationship that
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:I encountered in Monte Verde, Costa Rica.
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:which led to someone offering to
give me a job, which, then led
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:to me learning about tourism.
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:all those, different encounters,
gave me this opportunity to,
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:really learn about what I wanted.
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:you know, to, to experience in,
in life all along was just a
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:journey, an interesting life.
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:and I just remained open.
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:as I was learning about answering
emails and helping people, I.
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:Figure out what they wanted to
do while they were visiting this
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:one little town in Costa Rica.
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:I thought the business had some potential
and so I had made a handshake agreement
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:with the gentleman that had owned it.
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:he was kind of a little older and
a little burnt out, I think he was
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:open as well, but a very difficult
personality I mean, it just was really
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:tough and I was only 24 at the time.
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:So what ended up happening was I went to
another couple towns and was, exploring
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:the country just to see if I was really
able to do this and if I really liked it.
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:it ended up not telling my parents, not
telling my friends, not telling any of
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:the other, colleagues that were there.
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:But I had already made it clear in my
mind that this was something I was gonna
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:pursue Sure enough, I'm on an aerial
tram going through the rainforest, just
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:taking pictures, enjoying myself and a
stranger across from me on a package trip.
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:asked me what I was up to and there was
this brief little moment in my head,
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:do I really want to communicate that?
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:this would be the first person
I told what I planned to do.
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:So I did.
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:I just said, well, I'm thinking
about buying this, this
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:website in this little town.
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:It's kind of tourism related.
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:And he was curious and he gave me
his contact information and said, I
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:think we should really stay in touch.
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:I'm a software engineer.
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:We were of a similar age, and
so I just, basically started.
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:Sending him the sort of information
and the, the ideas that I had and
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:what I wanted to develop, what was
lacking in the current business
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:and where we wanted to take it.
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:and so it took, you know, about a year
or so later before we were able to
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:actually go into business together.
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:But, That relationship was also
just very much a, you know, the
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:universe just showed up and gave me
the right person at the right time.
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:And again, I think it just
was because I was open So, but
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:again, that was way back in 2006.
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:And the first real expression
of what we wanted to do as a
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:business was anywhere Costa Rica.
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:So that was the goal as just an online
guidebook for the whole country.
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:So more visitors would have more
awareness about what was possible.
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:And so that then became.
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:our information layer about the
country doing things that weren't
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:transactional, doing things that
weren't focused on sales the whole time.
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:So we were doing species profiles or
profiles of all the national parks
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:I was going to, every destination
I was meeting, every hotel,
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:people that you know might be in.
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:the budget range or the mid-range,
they could find, accommodation.
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:we would go the full spectrum, Hilltop
hotels or beachfront hotels or, remote
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:resorts, all these different categories.
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:So then people would have a
better sense of what choices they
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:actually had versus just seeing a
package or going to just a typical.
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:website and making all these
independent reservations.
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:So we tried to summarize the whole country
and then empower local experts to help
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:design the trip for those visitors.
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:So then they were, the visitor was
having a cultural experience right from
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:the very beginning with that geography.
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:And then upon arrival, the
network was empowered to.
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:Make any adjustments in real
time for that client because
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:they were in the same time zone.
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:We, had relationships with all these
suppliers so we could advocate on behalf
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:of our customer if something went wrong.
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:So that just made sense to me.
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:it seemed like the way things ought
to be done, and so we just have
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:had to keep building technology and
tools to try to facilitate that.
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:And yeah, there was a lot of.
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:challenges that came up, but ultimately
that's kind of the orientation and,
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:the original seeds of, what we started.
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:Russell Newton: And the person you
met on the rail car on the, tramway,
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:is the person you're in business
with now or that you formed the
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:Zach: Yeah.
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:We're still business partners today.
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:Russell Newton: Wow.
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:Zach: Yeah.
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:Russell Newton: That's fantastic.
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:one question just to give us a little,
insight into your worldview, these.
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:meetings and people that you came
across, events that happened to
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:you in your worldview, do you view
them as serendipitous, as, fateful
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:that they were meant to happen?
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:If you have a religious background, would
you see them as ordained or predestined
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:or just personally do you them as chance
and you met the opportunity at the
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:right time just you happen to be there.
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:Zach: Yeah, that's, one
of my favorite questions.
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:if I have to go back even further in
my own life, To look at what led me
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:to that point on the aerial tram or
what led me to that point in Oaxaca
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:or what led me to, be the person I
was in university and before that.
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:So
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:in general, I think, our
intentions are pretty much the
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:most powerful thing in the world.
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:they drive relationships, they
drive choices, they drive, a lot
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:of what shows up in this world.
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:I think my parents had certain intentions
about, what they wanted and because
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:They were idealists that, left the
city and moved to, the west coast.
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:They got five acres out in Oregon.
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:My mom was a ceramicist making pottery,
selling stuff, my father's last name
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:was Smith, and they wanted to do
something more interesting and come up
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:with a fun middle name for me and my
three brothers, I'm the oldest so they
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:named me Zachary Bonaventure Smith.
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:And so, they, they in some ways like set
my course in some, in some ways, But then
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:of course I had to learn many lessons
along the way to figure out, how I could
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:play my role and be who I'm meant to be.
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:which I don't think is, pure destiny,
but it's not also pure chance.
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:And so I do think there's an aspect
of serendipity and I think there's
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:a little bit of The natural laws of
this world cooperating with you when
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:you bring, intentions that are aligned
when you have certain core values.
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:And I mean, this just brings up
like a really, like we've talked
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:about intentions a little bit,
but like just a childhood story.
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:I remember.
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:We were at our house, there
was, a few kids and one friend
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:brought over a slingshot.
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:I had never held a slingshot in my life.
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:and I was like, wow, this is a fun toy.
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:And so I wanted to turn
playing with the slingshot.
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:And so I got the slingshot
and we're just standing there
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:and there was a little pebble.
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:Loaded it.
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:And at the time there was this
beautiful yellow finch that
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:flew into this apple tree.
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:And all of a sudden I was like, well,
now I have something to aim for.
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:I'm gonna aim for this bird.
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:And so I was at least 20 yards away.
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:I was not that close.
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:But then I was like,
I'm gonna hit that bird.
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:And so I aimed shot this thing, and just
like in the cartoon, this bird spiraled
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:right down to the ground, perfect shot
on the neck, and I was devastated.
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:I was like, oh my God.
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:I didn't intend to kill that
bird, but I did try to hit it.
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:So my intention was a powerful force.
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:It caused death.
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:So, I felt guilty and shame and bad.
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:me and my dad buried it.
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:that was a lesson that I felt like
I internalized and never really
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:wanted to, cause, that type of.
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:Reaction in the world through my
own kind of thought or intention.
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:so I believe that there are, those
lessons that are hard and painful and
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:they do show up in our life and then
it's how you navigate after that.
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:you can't avoid that
feeling of guilt or shame.
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:It can't, it already happened.
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:It's in the past.
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:But then you got to move forward
with those next best, best choices.
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:And I think that's an
adaptive, natural way.
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:And, so in the case of, you
know, different people that you
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:meet and when you are able to.
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:Share values or share common ground, you
know, those relationships can blossom.
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:Like the business partner relationship
that I had, I met my wife on an airplane.
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:she was sitting next to me.
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:We just got to talking.
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:We had all this common ground.
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:We were both flying from Seattle to New
York I mean, I can't explain why that
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:person showed up there, but if I wasn't
in my right head space and she wasn't in
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:her right head space or we'd been sitting
anywhere else, we wouldn't have met.
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:but we met at the right time and
we were both, in an open place.
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:That was more than 10 years
ago, and we joke that it's been
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:one long date ever since then.
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:And so sometimes, when you live your
values, you do have a co collaborator,
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:in the field of, other people or
nature's laws or whatever you want to.
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:Call it.
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:I do think that there is some
alignment that just shows up.
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:I don't know, I don't study that, but
I do believe that that's, something
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:that I've felt and I think it's real.
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:Russell Newton: I was admitted a little
confused because, and I had marked
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:for a follow up question on what it
meant that intentions drive so many
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:things in life, but your story, I.
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:with the slingshot really fantastic.
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:I had a very similar experience
with a, gun that with the rifle,
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:with the barrel was so bent were
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:Zach: Mm-hmm.
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:Russell Newton: Of the barn
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:So I took aim at a cardinal, with
a very underpowered BB gun and
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:hit it just at the right, wrong
spot on the elbow of the wing.
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:Zach: Mm-hmm.
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:Russell Newton: As you know, this
was, many, many years ago, so
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:obviously left a, a mark there.
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:So that's
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:Zach: Mm-hmm.
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:Russell Newton: Of how your intentions,
that your statement, that intentions
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:drive so many things in life.
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:Are you familiar with the book, the
Gift I believe it's called, or the
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:concept of the law of attraction.
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:Do you subscribe to that kind of
thing, but stay on the kind of a
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:spiritual, side of things here, the
woohoo side of things for a minute.
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:Does Law of Attraction present
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:Zach: Yeah,
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:Russell Newton: Do you
subscribe to or is it just book?
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:Zach: I think there's something there.
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:no doubt.
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:but, you know, One thing about
some of those, so you know, some
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:of that is, is yes, okay, we
do have the power to manifest.
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:We do have the power to, you know, on
some level create our, the reality or, you
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:know, become who we're meant to become.
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:but it, I think it requires.
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:A lot of patience and a lot of,
understanding that it's not meant to be
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:just, you know, results based, you know,
or like, I've been repeating this mantra
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:and, you know, why isn't this happening?
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:Or when one thing happens, you think
you're done and you know, it's all over.
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:The pop science of some of that stuff, is,
important to get out there, but sometimes
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:it's not well understood by the reader.
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:Maybe.
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:you know, I'm, I'm not sure because
again, I it's sometimes dropped as if
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:it's like this trend or this, yeah, you
know, I, I, I, I, I, I just think that
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:if you're in the present moment,
and if you live your values
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:and you know yourself, that
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:it's a natural byproduct for good
things to start showing up in your life.
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:Whether you wanna, whatever you wanna
call it, whatever, you know, media,
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:you want to sort of build around that.
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:I think that those things, it's
good to put it out there, I suppose.
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:Yeah, I don't really follow too
much with, social media or what is,
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:being amplified at certain points.
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:familiar with that concept.
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:and I think that came with good intentions
for people to understand that they
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:have a lot of, power over their life.
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:And it starts, with just
that subtle listening.
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:but sometimes the ego gets involved
and people want like, oh, I just
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:want more, more, will make me happy.
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:and then you're filling this
void, or, oh, I wanna manifest
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:all these material things.
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:And you know, that to me is, Not really
the goal, but you know, sometimes that's
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:just where people put their attention.
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:back to one of the most powerful
things I think we do know
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:about, the nature of life.
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:our intentions really matter, but.
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:Where we put our attention is
actually changes the nature of, the
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:world the entanglement of, people,
relationships, ideas, whatever.
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:So that's another big area that,
People should be more cautious,
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:of where they put their attention.
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:because it has many ripple effects.
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:I just think that as long as you're
conscious of, okay, yeah, I'm
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:ingesting, two hours of mass media on.
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:Social media or the headlines in news,
I'm ingesting all that information.
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:I have to metabolize that.
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:thoughts are gonna enter my mind
that I now have to reconcile with.
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:is that emerging from within
or is that something that is
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:externally showing up and I think.
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:that's where it gets a little tricky
as far as, people being aware of what,
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:the power that their attention has.
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:and how they're able to focus on, building
their own internal kind of compass of,
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:how they want to move through the world.
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:So anyway,
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:yeah.
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:Russell Newton: you say you don't
do much social media or you stay
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:away from the current trends
and fads and that kind of stuff.
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:How do you go on a day-to-day basis
about keeping up with the outside
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:world but making sure it doesn't
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:corrupt or tarnish or blemish
your own values and your own
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:attention and intentions?
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:Zach: Yeah, I mean, again,
it comes back to like, well,
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:what, what can I control about
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:the headlines showing up
on a day-to-day basis?
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:Pretty much nothing.
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:so, you know, do I wanna, be aware?
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:Sure.
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:I mean, I'll scan a few
things here and there.
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:I talk to people.
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:I'm not saying that like the answer is
to just check out, but what I will say
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:is that, knowing how to metabolize it,
meaning, okay, this is interesting.
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:I'm feeding my brain a few facts, or
I'm feeding my brain some perspective
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:that helps me understand, maybe
why some of this stuff is going on.
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:is it gonna help me be
better with my kids?
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:Is it gonna be, is it gonna
help me be a better community?
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:And remember, is it gonna help me stay
focused on the Priorities in the business?
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:Is it gonna help me?
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:Remain in a state of wellbeing?
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:Well, it just depends.
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:Like if you know how to metabolize it
and not internalize it too much, then
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:sure you can take a dose of negativity
or whatever, and it's no big deal.
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:however, I just think there
should be more, consciousness
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:around, that there is a,
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:Impact that can insidiously
work its way in, over time.
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:And I think that's just something that
I've learned, with my own experience.
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:So, yeah.
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:Russell Newton: there's a difference
between knowing what's going on and
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:fretting or being overwhelmed by
what's going on, and there's a balance
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:to be had between both of those.
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:I think that's a great explanation.
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:I never have heard the middle
ground of that conversation.
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:to take it in, moderation probably, but
to be able to understand internally what
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:you need to do with that and how much
you can or cannot let it affect you.
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:that's fantastic.
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:Thank you.
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:let's lighten the mood a little bit.
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:your middle name since you mentioned it.
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:Bonaventure.
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:Is French?
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:Zach: It is French.
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:Yeah.
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:So my parents, gave us, long and
somewhat meaningful, middle names.
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:So I'm Bonaventure, my middle
brother is Belvedere and my,
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:youngest brother is Beaumont.
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:they just were having fun with, trying
to give us a little bit more spice in
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:our names, rather, you know, 'cause
Smith was obviously pretty common and
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:still is, probably always will be.
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:So, yeah, I was always told it
means good ventures through life.
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:That's what my mom told me.
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:and then I, you know, later on.
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:Realized it's a really common name
for travel companies and stuff.
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:Bonaventure Travel is a really common
name I don't think about it that often,
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:but every now and again, I'm like, gosh,
this thread is just still there, you know?
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:I can't, I can't get it.
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:It's like, it's, it's just there.
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:So, yeah.
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:And, and.
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:Again, I, I just, I think that there's
a few things in that, name that I
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:just, I have internalized, the, you
know, the concept of just, you know,
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:good, you know, like generally good.
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:meaning, cooperative or, win win or win,
win win, balanced, versus extractive.
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:and then venture, you know, it can
mean many things like, you know, a
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:venture or really just any kind of.
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:Collaboration or pursuit,
business venture.
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:it's a journey.
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:so I suppose it just gave me a bit of,
again, just like probably contributed to
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:my own inner voice that, you know, that's.
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:That's how I want to be.
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:And I have the name, so
I just have to live it.
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:and so they kind of set me up
in this way that, you know, it's
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:just part of my identity, I guess.
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:most people don't know my middle name.
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:I don't really talk about it that
often, but it's like now it is just
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:kind of interesting, I suppose.
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:that thread is connected.
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:Russell Newton: Trying
to put the timeline.
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:in my head with what you said about
the years and how many have passed and
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:so forth, but your parents, it sounds
like they were maybe toward the middle
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:of the end of the baby boomer Is that
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:Zach: yeah,
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:Russell Newton: timeframe for them
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:Zach: So they were city
people from Chicago.
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:And moved out west in the late
seventies, bought five acres
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:with a house, and no foundation.
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:my parents had a lot of family,
concentrated in Chicago and
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:they had nobody out in Oregon.
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:and so they kind of just
had to, figure things out.
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:And, as far as, role
models, they took on a lot.
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:They worked really hard, the amount
of stress that they were able to
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:metabolize and, live the real life.
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:I find to be, just amazing.
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:so, yeah, they were, really down to
earth, still down to earth people,
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:and they're still around, thankfully.
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:moving a little slower, but, you
know, still out in the garden, still
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:working, still doing art projects.
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:so, you know, they're great.
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:And, I definitely think
they had a big impact.
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:as a parent myself, I am starting
to realize that I think so much I.
392
:Of human development really does start
with parenting and, and it's such a huge
393
:responsibility and, I definitely take
it very seriously and really try to,
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:be the best version of myself for the
kids and give them, you know, boundaries
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:and lessons and things like that.
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:I want them to, be present in the
real world, not on devices as much,
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:which again, is now more normalized
definitely than when I was growing up.
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:I don't necessarily want to, prevent
it, 100% because again, you can't change
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:the na I mean, people, we socialize and
the kids see stuff and okay, they wanna.
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:they wanna watch a video,
sometimes that's okay.
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:but it's balance and so, I feel
like my parents did a great job
402
:of balancing, letting me kind
of go, and make my own mistakes.
403
:And, you know, giving me some core,
foundational values and, examples
404
:of the way they were living to help
me, make those next best choices and
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:try to move forward as best I could.
406
:But it's a very, dynamic process.
407
:as most parents would probably understand,
there's so many variables involved and,
408
:when they're young, they're, They present
so many tests, of your patients, of
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:your, you know, ability to, just, yeah.
410
:yeah, just, just try to
keep it all together.
411
:they're really tough on parents,
412
:Russell Newton: great
story about your parents.
413
:I grew up in Chicago as well.
414
:If they had both maybe been born, five
or 10 years earlier, they would've just
415
:been hippies instead of, those that
move west and found their own lives.
416
:I'm glad you have such a heritage
that you're willing to share and,
417
:that you see the importance of
carrying it on within your own family.
418
:did you carry on the tradition of
middle names with your children?
419
:Zach: Yeah, we did.
420
:I think that that's.
421
:Yeah, it was a lot of conversations
with my wife, but it's, you know,
422
:we, with our son, it's middle name
is Jet, 'cause we met on a plane
423
:and we thought, if he doesn't like
his first name, at least he's, got a
424
:short, middle name that, has meaning.
425
:and then, yeah, we did Okay.
426
:and our daughter, we feel like, she
will grow into her name at some point.
427
:right now she's just a
wild, almost 5-year-old,
428
:Russell Newton: One of the phrases
I took from your website or from
429
:your introductory email focusing on
travel as a tool for transformation.
430
:can you expand on that phrase as a tool
for transformation as far as travel goes?
431
:Zach: Yeah.
432
:basically I've, I've always felt that,
perspective generating experiences are
433
:very valuable for humans to go through.
434
:and.
435
:I mean, this traces back when I was,
I'm gonna give you the backstory
436
:and then I'll give you the current.
437
:So when I was, 11 or 12, we
had to do a big class project.
438
:And it was just like an independent study
come up with any topic and research it and
439
:I told my mom, she was in the art studio
and I remember this, and I said, I think
440
:I want to do my project on perspective.
441
:And she's like, what?
442
:What do you mean perspective?
443
:and then she, she's like,
well, that's tricky.
444
:Well, maybe it should be about.
445
:Perception.
446
:'cause then that, that gets into the mind
and the eye and all this sort of stuff.
447
:And so we landed on visual perception.
448
:So I've always been interested in.
449
:How people see the world.
450
:And, so I, you know, modeled the
brain and did a little heart HyperCard
451
:program and, you know, it was
like a interesting, cool project.
452
:but then yeah, of course, as I,
that still was always with me and.
453
:As I was traveling to different
places, in Central America and I
454
:had done a study abroad in Europe.
455
:So I traveled around Europe and I, you
know, it just naturally, you just, wow,
456
:there's a lot of ways to be in this world
and I think that that's interesting.
457
:when you realize that.
458
:There really isn't any other, there's
just lots of people going about their day,
459
:focusing on their routines, their family,
generally being extraordinarily peaceful.
460
:as I got into the travel business in
Central America, I really wanted people.
461
:To realize this tiny little country
of Costa Rica has its own story.
462
:they're not just like an, you know,
people confuse it, oh, it's an island,
463
:or Oh, it must is a food spicy like
Mexico, or all these different things.
464
:And it's just like, no,
they're not like that.
465
:They're, you know, they're their own
culture and so, just understanding
466
:that, In my opinion, it is kind of
467
:a sacred thing to help people experience
another culture or another geography.
468
:I treat it like that, and so I treat
it as how can people be present and
469
:aware and relaxed enough to absorb
their surroundings The welcoming
470
:people absorb the good natured,
ecosystem that they're within.
471
:And then maybe if they can be in
that relaxed present state, they
472
:can come to their own conclusion
that, wow, this really is peaceful.
473
:this is really interesting.
474
:I'm now.
475
:Learning about the other,
and it's primary information.
476
:It's not a narrative, it's not a headline.
477
:It's not something that just
shows up or you hear someone say,
478
:it's like, no, you've lived it.
479
:You get it.
480
:You know that those people are genuine
and so that's why we really are very
481
:conscious about, understanding all the.
482
:Intentions the client has, like,
who's coming on the trip for how long?
483
:what is your budget?
484
:What is gonna make you feel comfortable?
485
:What do you wanna experience,
while you're here?
486
:what are the dietary restrictions?
487
:All these many things that then we help
match them to a sequence of events.
488
:So maybe 10 days, 12 days, where They're
going to three or four locations.
489
:They're staying at four
or five different hotels.
490
:They're, doing a bunch of activities.
491
:They're doing a bunch of transportations,
all facilitated by our coordination
492
:of these local suppliers.
493
:when all the sequence of events start
getting stacked on each other, I do think.
494
:People just then understand
that the world is safe.
495
:The world, there's at least that period
that they're experiencing in the world far
496
:away from home in a foreign culture, in a
foreign geography that they can just be.
497
:that's my contribution of trying
to create that type of experience
498
:within the visitor, where they really
are able to absorb the culture.
499
:a lot of travel is very commoditized.
500
:It's very transactional.
501
:a lot of visitors are pretty stressed out.
502
:They're trying to keep track
of everything themselves.
503
:or they've got a package and they're
stuck on a tour bus with a bunch
504
:of other people, and they're going
around taking pictures and just.
505
:getting maybe some information from
a good guide here or there, but
506
:it's not the same as independently
experiencing, the vibe of a place.
507
:And, that's what we
really want people to do.
508
:these are not, there's some trips
that people would go on where, oh, I'm
509
:living with a family for three months.
510
:Okay?
511
:You're gonna have kind of a transformative
cultural experience in that circumstance,
512
:but how do you do it in a seven day
period or a 10 day period with a family?
513
:You know, where they don't wanna
stay at a host family's house.
514
:They don't, yeah.
515
:That's not them, but then how do you get
them to that state of mind where they have
516
:a better understanding of where they're
at and who they can feel, connected to?
517
:so, you know, we really feel
like, the visitor is very unique.
518
:They have their own
unique preferences and.
519
:Experiences that they're
trying to achieve.
520
:The hosts and this culture, each
culture, they're all unique people too.
521
:So we value that and we've tried to be
really wonderful matchmakers and take
522
:that role extremely seriously and take
accountability for the state of mind of
523
:that traveler all throughout the process.
524
:And then as far as the
feelings that people get is
525
:they're gonna feel connected.
526
:That's the goal, is that they
feel that there's a connection,
527
:a human to human connection, as
they're experiencing, the trip.
528
:And then that the world itself is a
platform for adventure and journeys
529
:and experiences meant to be lived.
530
:Russell Newton: You have a
fantastic way of communicating a
531
:concept and then closing it out.
532
:With a practical application.
533
:I really appreciate that.
534
:HyperCard, though my listeners are
not gonna know what HyperCard is.
535
:Zach: Oh my God.
536
:It was, in our middle school that
was like the future I remember.
537
:I had a computer class and, learned
how to, Do very basic little,
538
:programming of, like things would
vanish and appear and show up
539
:Russell Newton: It like
magic at that point.
540
:Zach: Yeah.
541
:Russell Newton: do you have certain
habits, meditating, reading,
542
:exercise, whatever, mindfulness
practices that are, and I use the,
543
:you understand the usage of the Lord's
sacred to your day-to-day success.
544
:if so, would you share two or
three of those things just in a
545
:list form or elaborate however
much you'd like on those?
546
:Zach: Great.
547
:I really do prioritize sleep.
548
:seven-ish hours is pretty core.
549
:I have A mattress that records my sleep.
550
:that's something that I track and
I, you know, just, just know that
551
:I got a bank hours there and, you
know, make sure I'm getting enough
552
:good deep sleep and REM sleep.
553
:yes, like exercise from.
554
:Time to time.
555
:I'm not religious about it, but,
I like, pushing myself, or even
556
:just going on a long walk, but just
moving the body, using the body.
557
:I like to play basketball sometimes, but
that's harder on my body as I'm aging.
558
:I mean, I'm 44 and, you know, it's
like all of a sudden getting bumped
559
:around or the herky jerky actions
are just a little less congruent.
560
:And I think that, consciously
eating is important.
561
:I don't eat just because it's, lunchtime
or, you know, oh, it's breakfast.
562
:I think the body, responds really
well when you're disciplined with it.
563
:so, you know, recently I've been,
Not eating three meals a day.
564
:I pretty much eat, twice a day.
565
:have a nice long 16 or 18 hour
period, where my body's just
566
:processing, whatever it's processing.
567
:I feel like that also helps balance out
the mood and balance out, Extra weight
568
:or stuff that you just don't need.
569
:there's, Discipline I think and
again, everyone can, you know,
570
:it's, I like to enjoy life.
571
:there's nothing about me that
is so restrictive or so dogmatic
572
:about this is the only way.
573
:I just think that if you kind
of listen to yourself and,
574
:There's probably something in there that
you already know that would probably
575
:be a good thing for you to change.
576
:So, you know, I think everybody sort of.
577
:Generally has had enough stacked life
experiences to, if they are curious or
578
:are, thinking that they wanna make a
change, they probably know the first
579
:couple things that they should do.
580
:so, you know, I, I'm not really
here to preach on that stuff.
581
:and then.
582
:Yeah.
583
:but I, but again, I do think the
main thing is, is people, just
584
:being patient with themselves and
trying to embody their values.
585
:So if you, are someone that, wants
the world to be a better place.
586
:Well, you know, start with each
relationship that you have in your
587
:community and, be a good listener.
588
:be available, respond, be proactive
and again, that has an effect that
589
:is immeasurable, because that gets
passed on to other people so you
590
:just gotta think, you know, just
be the change you want to be.
591
:I mean, I know that's very dated
and whatever, but I actually
592
:do think it's kind of true.
593
:yeah, I don't have a, plug, I mean, we're
anywhere, we have a number of published
594
:countries that we, are activated in.
595
:we have, about a dozen more that we are
quietly in the process of activating,
596
:to our repeat and our referral clients.
597
:the goal.
598
:is that we become, that trusted
source to, use your precious
599
:vacation time as wisely as possible.
600
:your budget and your resources
as wisely as possible.
601
:We are a co-creator with you
to make sure you get what you
602
:want out of your experience.
603
:these are.
604
:Oftentimes, big once in a lifetime
trips, you know, going to Peru
605
:or the Galapagos, or, taking your
family to, eco lodges in Costa Rica.
606
:these are rare and we treat them as
being special, each and every time.
607
:So that's our role.
608
:And, we also want.
609
:Tourism to be supportive
of the communities that are
610
:hosting rather than extractive.
611
:I think there's an awareness from the
visitor, that needs to also start to,
612
:emerge, that their choices really matter.
613
:will culture be more sustained or will
it erode, to more of a homogenous,
614
:all-inclusive type model where,
people just show up and they, are
615
:eating and drinking and that's it.
616
:they're going home and that's travel.
617
:And the truth is that's not travel.
618
:That's, That's, that's gluttony.
619
:doesn't mean that, you know,
it's not okay to go take it easy.
620
:Sometimes it's just don't confuse the two.
621
:You know, that's not travel,
that's not experiencing culture.
622
:You know, being on a cruise ship
with 5,000 people, you know, cruising
623
:around is not, not real travel.
624
:So, You know, we're, we're just
trying to play our role and,
625
:you know, call it as we see it.
626
:Russell Newton: Fantastic.
627
:Thank you so much for that.
628
:listeners.
629
:This was Zach Smith, founder
and CEO of anywhere.com
630
:and appropriately.
631
:You can find them@anywhere.com.
632
:thanks listeners for joining us today.
633
:Thank you, Zach, for being with us.
634
:enjoyed it very much and hopefully
maybe in a few months we'll
635
:have a chance to do it again.
636
:If you feel interested in doing that.
637
:Appreciate you being with
us today in this episode.
638
:Zach: Pleasure to be here.